The company elevated COO Gaurav Nayyar to CEO, effective immediately. Outgoing CEO Sameer Mehta transitioned to Executive Director, while cofounder Aman Gupta remains Non-Executive Director. This internal promotion supports boAt’s IPO preparations (SEBI approval August 1, 2025), aiming for a Q1 2026 listing at ~₹2,000 Cr valuation. The move whispers a shift toward aggressive e-commerce expansion amid quick-commerce competition.